• Absolut Electric, Heathrow T3

    Absolut Electric, Heathrow T3

  • Absolut Honey, Arlanda

    Absolut Honey, Arlanda

  • Absolut Facet, Heathrow T3

    Absolut Facet, Heathrow T3

  • Absolut Warhol, Schiphol and Rome

    Absolut Warhol, Schiphol and Rome

  • Absolut Originality, Arlanda and Frankfurt

    Absolut Originality, Arlanda and Frankfurt

  • Absolut Karnival, Arlanda and Schiphol

    Absolut Karnival, Arlanda and Schiphol

How does one of the most famous vodka brands on the planet, continue to delight its consumers? Absolutely simple: partner with some of the world’s leading creative thinkers, designers and artists, to produce highly collectable Limited Editions. Back in 1986, Absolut Vodka enjoyed their first collaboration with an artist, resulting in the famous ‘Absolut Warhol’ ad. Since then, many special editions have been launched, and Fieldwork has enjoyed the exciting task of bringing these to life in the Travel Retail channel at key European airports.

Case study bottles
Case study bottles

Absolut Elektrik;  This twin bottle edition celebrates Absolut’s signature colours of silver and cobalt blue.

Absolut Honey; A flavoured special edition with highly appropriate slogan for travel retail, “honey, I’m coming home”.

Absolut Facet; An asymmetrical blue glass bottle designed to catch the light in unusual and unpredictable ways.

Absolut Warhol; A recreation of the original Absolut Warhol bottle, in which Warhol used his famous silk-screen process.

Absolut Originality; By the addition of a single drop of cobalt blue into the molten glass, each bottle is a ‘one-off’.

Absolut Karnival; Featuring exuberant characters drawn by Brazilian artist Rafael Grampá,